All posts by VéloColour

No Longer Just Paint – VeloColour Products

In 2008 VéloColour opened it’s doors with the mission to produce the best quality paint and design available. Since that time VéloColour has gained a world wide reputation for its highly detailed custom paintwork and flawless bicycle restorations.

In 2015, with those same concerns for detail, design and quality, VéloColour launched its soft goods and accessories division.
Uniting modern design with timeless style our products are constructed in Toronto using the best North American produced materials available.
From paint to products VéloColour designs for you, the cyclist.

Guaranteed performance, made to last a lifetime.

Looking to buy online, either click here or follow the ‘Online Store’ link in the menu at the top of the page.

A full list of dealers can be found here, or maybe you’re a dealer your self? If so please get in touch, the majority of our products are available for wholesale.

Feel free to email us at info(at) if you have any questions or stop by our shop to see everything in person, 191 Weston Rd, Toronto.

Custom Headbadge Gallery

Our VeloColour custom headbadge gallery is up and ready for lookin’ at.  You can find it here. We make each custom head badge from scratch, according to the wishes of each proud bicycle owner (or gift giver). Like the best tattoo artist, we’ll talk with you about what you want, working either from a sketch you provide, a photograph, a logo or just an idea. All custom badges are handmade either from stainless steel, brass, copper or nickle silver. Looking for more than one? We also do runs of laser cut badges  minimums start at 20 pieces and usually range between $15-$25 depending on the amount of detail and design work we do.

We’ll supply two sketches on any custom design. Working time is minimum two weeks. Prices vary and start in the neighbourhood of $190-$250. Contact us at a quote!

The Story Behind The Popecycle

It’s true, we painted a bike, did a custom head badge and chain guard for Pope Francis. It was a real honour to get the call from Advance Sports International in Philadelphia. Essentially they were teaming up with the Philadelphia Cycling Coalition and the City of Philadelphia to give The Pope a bike and it had to be special. He was coming to Philly at the end of September 2015 for the World of Families Conference and, were they not only giving The Pope a bike, but they were presenting the city of Philadelphia with 100 bikes for organizations and for people in need of wheels.
Amanda Dirkensen from ASI did all the design work for the scheme but then the big challenge came when we had to sort all the different levels of stencils and masks. And then for the head badge they wanted it based on The Popes official coat of arms and provided a drawing of an angle wind for the chain guard inspiration. Essentially 7 colours and a million masks later we think it turn out pretty good. Now all we need is a picture of the Pope riding the bike around the halls of the Vatican.
For final pictures of the bike head over to our gallery.

The Bikes hanging, waiting for the final sand

Unmasking of the Fender Writing and Pin Striping

There was a small dove on the top tube, here is a few details of the unmasking process

Wondering what the press had to say about the whole ordeal, here are a few articles that were quite kind to us, to say the least.

Bicycling Magazine

Bicycle Retailer

Canadian Cycling

New VéloColour Short feature

Film maker Justin Pelletier of Stray Matter payed us a visit at the VéloColour shop. We chatted and Justin shot some footage while we did our thing. Putting down some colour, drawing up graphics and some of our other regular daily activities were captured through his focused eyes. The video below is the result of his time spent with us. We hope you enjoy it.

VELOCOLOUR. from Stray Matter on Vimeo.


2015 Jersey Pre-Order and Kit Giveaway!

VéloColour 2015 Jersey’s – Pre Order Available till April 20th.

We’re are putting in an order, with two designs we are really excited about, and we want you to have one! Whether heading out for a short morning ride, riding along blissful country roads, or refueling at a pastry stop we want to look good and we want you to look good too. Simple and classic that’s the way we roll!

For more information:

We also figure we can’t have everyone just ordering with out giving back so we have a bit of a Kit Giveaway happening

Here’s the deal: Everyone that buys a jersey before our pre-order closes on the 20th will be entered into a draw for a VéloColour combo pack.
What’s included? The jersey of their choice along with all black pro bibs, a sweet new matching V-cap and one of our classic musettes. Yup the whole package!

And Here’s everything in the ‘Kit Giveaway’

We have moved

It has been a long time coming, business has been great thanks to all of you and I have been outgrowing our small space at Bicycle Specialties for some time. I will keep this short today and will follow up with a post about the move and the fantastic new space shortly.

For now you can look for us at 191 Weston Rd. We’re just a little North St. Clair. It can be a little difficult to find as we are set back from the main street behind a large brick building.

As always we are there 10-6 Monday through Friday and open only by appointment.